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Build highly
market-relevant Products & Services

The exact system I use to

→ build products and services that helped my company go from zero to a 10-people team with no funding.

 build corporate-ready offerings in a Big4-consultancy

What's inside?

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What's Inside?

01

Laying the foundation

Learn how to shift your focus from product ideas to customer value

Understand the 3 steps you need to take to build things that customers love

2

Creating Customer Value

  • Re-Program your product development process to xxx forever

  • Learn to 

  • Focus on creating great XXX that you can YYY instead of a ZZZ

3

Building Products

  • Learn the number one problem with XXXX and how to get past it

  • Help your customers understand the value of your products and get more XXX in your YYY

  • Learn the only way to making sure that you build useful products

04 

Going to Market

  • Learn to translate value propositions into messaging

  • Use this method to interlink marketing with product development

  • Learn about the XXX and how to apply it to make YYY on ZZZ

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✓ 2 short hours

✓ 17 actionable lessons

✓ INSERT MATERIAL HERE

✓ INSERT MATERIAL HERE

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The Full Curriculum

Part 1: Introduction

  • Welcome

  • My Journey

 
Part 2: The foundation

Defining your sub-niche
Your Persona Build
Trait #1: Backstory
Trait #2: Polarization
Trait #3: Short Stories

Part 3: Content Creation

Path #1: Leading Your Audience
Path #2: Discovering For Your Audience
Path #3: Reporting To Your Audience
The New & Improved Content Matrix
Rapid Content Iteration
Daily Content Workflow
Copywriting 101
Using Analytics to Repurpose

Part 4: Building Your Audience

Audience Interaction
Finding Relevant People
Interacting with Top Performers
 
Part 5: LinkedIn Lead Capture

The Profile Funnel
The "Hero" Section Of Your Profile
Telling Prospects What You Do
Closing With Social Proof & CTA


Part 6: Business Workflow

Inbound Prospecting Strategy
Outbound Prospecting Strategy
Selling On LinkedIn

BONUS: Community

How to accelerate growth with a team

  • How do I add a new question & answer?
    To add a new FAQ follow these steps: 1. Click “Manage FAQs” button 2. From your site’s dashboard you can add, edit and manage all your questions and answers 3. Each question and answer should be added to a category 4. Save and publish.
  • Can I insert an image, video, or gif in my FAQ?
    Yes. To add media follow these steps: 1. Enter the app’s Settings 2. Click on the “Manage FAQs” button 3. Select the question you would like to add media to 4. When editing your answer click on the camera, video, or GIF icon 5. Add media from your library.
  • How do I edit or remove the “FAQ” title?
    You can edit the title from the Settings tab in the app. If you don’t want to display the title, simply disable the Title under “Info to Display”.
  • Who is this course for?
    Any person that wants to build a new product, service or offering. Either in an established company to advance one's career, as a side hustle to earn some income, or for company owners and entrepreneurs to build new products and services for their companies.
  • What is an FAQ section?
    An FAQ section can be used to quickly answer common questions about you or your business, such as “Where do you ship to?”, “What are your opening hours?” or “How can I book a service?” It’s a great way to help people navigate your site and can even boost your site’s SEO.
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